Over the last 18 months Facebook Live has become my absolute favorite platform to share my message and engage with my audience through my profile and business page.
Tons of people are embracing video marketing through Facebook Live now. The problem is not for everyone it is as effective.
So in this post I'm sharing 6 essential Facebook Live hacks that will not only grow your audience faster, but also get more leads and make more sales.
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Man oh man.. How many times have I mentioned this in my previous trainings?! Whenever you go live, pretty please, have a good lighting. It doesn't have to be anything fancy or crazy expensive light systems. If you're doing videos during the day, just do them facing the window. Another alternative is doing videos in your car (no driving please).
If you're someone like me, who's doing videos in the evening (European way of reaching the audience in American), it's a good idea to invest in some sort of lighting. I've personally started with just using a table top light. And currently I'm using Ring Light which is the BOMB! I really I wish I could take it with me when traveling, but it's HUGE. It's not cheap, but so worth the investment. This is the one I use.
Remember, the quality of the video DOES matter. You don't need a professional studio to do Facebook lives, but people do need to see your face.
2.The Right Angle
Okay, this may be an optional hack, but I still included it here, and here's why. I believe, that if you're doing videos or Facebook lives, they stay online for a loooong time… You might as well look good!
You should probably know the angles where you look great! I know I do. And if you don't, here's a major tip – put your phone/camera slightly above your head (yes, this will make you look a bit skinnier too). People don't need to see a double chin or your nostrils. Sorry, just keeping it real. Angles do make a big difference, and you'll also be happy when you see your video posted (and you'll be happy how you look like).
Did you like these Facebook LIVE hacks? I hope you did! But we're not done yet. In the video below I share 4 more absolutely essential hacks. Number 6 is actually something 90% of people forget about Live videos (including me every now and then). So be sure to watch the video to find out what it is.
6 Essential Facebook LIVE Hacks
Wanna Know What Tools I Use to Build My Business?
- My Ultimate Tool Kit – I get asked a lot as to what exactly I'm using to grow my brand and my business, so I've put together one page where I shared everything I recommend. Hope you enjoy it!
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