how to promote your blog posts

Are you a blogger or a video marketer? If the answer is “yes”, then you have to know how you actually promote your content. 

Particularly this applies to blogging. You absolutely MUST know how to promote your blog posts. How are you gonna get people to read your stuff?

You see, to create content it’s just a small piece of the puzzle. Many people say – content is king. And even if it is, attention is GOD. That’s what Grant Cardone says, and it’s so true! Even if you have amazing content but no one reads it, what’s the point? You gotta go where the attention is. 

Just blogging is not enough. You gotta have a promotion strategy in place whenever you create a major piece of content. Doesn’t matter if it is for a blog post or for a YouTube video. Promotion is 80% of the whole process. 

There are 2 main ways how to promote your blog postsPaid Marketing and Free Marketing

Of course, paid advertising is the fastest way to get traffic to any website that you have, including your blog. But you gotta do it the smart way. You don’t wanna do this without an end goal in mind, or without s strategy. You don’t wanna just go and burn money. This is pointless. If you wanna learn how you can drive paid traffic to your blog, that’s the course I’ve gone through where you can learn exactly that. 

When it comes to Free Marketing, it’s a lot easier, because you don’t have to be the most technical person on the planet to do that. From what I’ve tested social media is HUGE for instant blog traffic. And that’s one of the primary ways how I promote each of the blog post that I publish. There are so many different promotion tactics you can use. It’s always up to your creativity. But in the video below I shared exactly what I do after I publish each blog post.

How to Promote Your Blog Posts



Jelena Ostrovska


“I help entrepreneurs create a successful brand online using social media & blogging.”

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52 Responses

  1. Thanks for the value of this post Jelena. If we are going to spend time writing our blogs then we have to get eyeballs on what we have done.
    Your advice today will help many people to realise that.
    Great share.

  2. Love this post. You are right, the real work starts after you publish the post. Thanks for sharing

  3. Great post Jelena…..

    A lot of folks think all they have to do is just write a post and all the blog traffic will magically appears.. It’s important to know how to promote your blog posts… thanks for sharing!

  4. Hi Jelena,
    Excellent tips for how to promote your blog posts the “right” way 🙂 You are absolutely right, if no one sees your content, what is the point?

    Thanks for sharing your value!

  5. Very helpful video Jelena. Nice to see how to promote your site to all the different social media sites in a short amount of time. Thanks for the valuable info.

  6. Great post Jelena!

    I love promoting my content across the social media networks and Google Plus is a great goldmine where to share your content

    Dr. Lisa

  7. Such a powerful video and technique! I’ll be adding some of these to my blog promotion DMO 🙂

  8. That was a great video Jelena, I did get a lot of value from it and will be sure to use it. There were lots of things I didn’t know. Thank you

  9. Awesome video Jelena! Great content and explanation. Can you share how to create a video with your image reduced and your computer screen enlarged in the background?


    1. Hey Kasey! Depending on your operating system, you can use Camtasia which works on both Mac and Windows. Or you can use ScreenFlow which is available only on Mac.

      The one I’m using is already installed on Mac, called QuickTime Player – I record all of the videos with that software. It does the job. Feel free to reach out to me if you got any questions regarding it 🙂 I’ll be happy to help you out

  10. Thanks for this great post and video. I’m going to implement your steps.